Director of Business Development
Deeplocal is hiring a Director of Business Development to help with the development of new clients and projects that align with the strategic growth objectives of the business. Efforts should be focused across all types of work and clients, including semi-permanent and permanent spaces (Themed Entertainment, Workplace, Executive Briefing Centers, Retail, Conferences, Museums, etc), events and brand activations with net new clients, and projects that come through other agencies. This role will play a crucial role in building relationships, prospecting, and ultimately expanding our client base to drive revenue growth. Your primary responsibility will be to identify potential customers, understand their unique business needs, and articulate how Deeplocal can address those needs effectively. This role will report to Deeplocal’s Managing Director and collaborate with marketing, creative, and production team members.
The ideal candidate will bring a robust network of client-side contacts in these categories, and excel at forming new relationships. This person should be comfortable in the weeds - helping to make presentation decks, responding to inbound emails, and developing high level project plans based on an understanding of Deeplocal resources and how they could best contribute to projects. Upfront client conversations often require a ballpark budget and understanding of Deeplocal’s production process, so candidates with a background in Account Services/Project Management/Production will be considered.
The Director of Business Development will be responsible for:
- Brand Representation – Learn and demonstrate a strong understanding of Deeplocal’s capabilities, process and positioning within our industry; know what our brand would (and wouldn’t) do, and how our brand would (and wouldn’t) act; and communicate this in spades in the marketplace.
- Prospecting and Strategy - Analyze market conditions, identify target customer segments, and create a comprehensive plan to effectively reach and convert potential customers.
- Pitching – Present Deeplocal’s offering in a compelling way that wins new work and builds enthusiasm for the brand. Work collaboratively to bring in the right stakeholders to the conversation at the right time.
- Relationship Strengthening - Establish and grow meaningful, authentic relationships with senior level decision makers who could potentially become new clients. Understand what individual clients are looking for in a partner, and understand their brief with the ability to read between the lines. Use a clear, direct communication style to manage relationships into new client contracts.
- Strategic selling - Help to sell concepts and experiences that make sense for both the client and Deeplocal. Tactfully communicate quotes and budget implications to clients.
- Business Brief Development for Pitches - Ask the right questions to understand clients’ goals and objectives. Write and share briefs with the creative and strategy teams that lead to well-informed ideas.
- Pitch Deck Review - Provide input and review pitch decks and budgets. Support creative and technical team leads as necessary to finalize materials for pitches.
- Scope of Work Input, Review, and Approval - Support Producers as they draft scopes of work for first-time Client projects. Carefully review and edit scopes of work prior to Client review.
- CRM Management – Maintain an organized, detail-oriented process for capturing and tracking sales leads along the funnel within Deeplocal’s CRM platform.
- Reporting and Analysis – Track and report on key metrics, providing regular updates to leadership on progress and performance. Conduct post-mortem analyses of closed deals to identify success factors and areas for improvement, using data-driven insights to refine sales strategies.
Desired Skills
- 10+ years experience in business development, growth marketing, or account/project management, preferably in experiential, immersive marketing (or a related role within the architectural field). We are looking for individuals with a network of contacts.
- Experience with business financials and forecasts.
- Excited by new challenges and a growth mindset.
- Comfortable with developing strategies and implementing them; eventually, this role will be supported by additional sales & marketing team members, but you’ll be wearing many hats at first.
- Creative thinker and problem solver; flexible and adaptable.
- Highly organized with exceptional communication skills and attention to detail.
- Exceptional writing (short- and long-form) and storytelling skills.
- Proficiency with software tools including Google Workspace (G Suite), email marketing platforms (Mailchimp or similar), and CRMs (Hubspot, Sugar, etc).
- Proficiency with paid search platforms (Google Ads and similar) a plus.
Location
This position is open to remote candidates outside of Pittsburgh, PA, but candidates must be willing to travel to Pittsburgh and/or client locations as required for sales efforts. Preference will be given to candidates located in Pittsburgh, or in close proximity to a client hub (NYC, LA, SF).
The base salary for this position at the time of this posting may range from $75,000 to $180,000. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click [here] for more details.
This role is not eligible for commission or an annual bonus.
About Deeplocal
Deeplocal is a quickly growing, internationally-recognized, innovation studio based in Pittsburgh, PA. Deeplocal’s team of 100+ includes experts in marketing, engineering, design, and fabrication who collaborate to develop never-seen-before physical experiences for brand clients.
From creating a mind-controlled bike that allowed riders to shift with their thoughts, to building a robotic pitching machine that allowed a child to throw out the first pitch at a baseball game from thousands of miles away, to a single button that dims the lights, orders food, silencers your phone and puts on your favorite show, to a machine that graffitied tweets on the roads of the Tour de France, our projects are wide-ranging and unique.
Deeplocal has been behind some of advertising’s most talked about campaigns: the Netflix Switch, Google Photos Pay With A Photo, Google Fiber Nick’s First Pitch, and the Nike Chalkbot. Deeplocal’s current clients include Google, Nike, and Nest.
Deeplocal’s studio is located in a renovated brewery loft space in Sharpsburg, PA—just outside of Pittsburgh and within a few minutes of Lawrenceville. All team members at Deeplocal contribute and participate in work for our amazing roster of clients.
Deeplocal has been named one of the Best Places to Work in Western Pennsylvania for the past four years and has received numerous awards in advertising and design. Deeplocal’s work has been featured on Fast Company, Wired, NYTimes, USA Today, the Today Show, Good Morning America, Gizmodo, Engadget, Forbes, and many more.
Our Mission
Invent products and experiences for innovative brands.
Our Purpose
To be a place where amazing talent can invent, create and inspire.
Our Core Values
Deeplocal is committed to maintaining the company's core values and culture as the company grows. Employees should exhibit the following Deeplocal core values:
- Impactful
- Efficient
- Inventive
- Resourceful
- Humble
Full Time Employee Benefits Include:
Competitive and comprehensive health care coverage
Flexible retirement plan with employer matching
Paid vacation time and winter break
Flexible working style
Family and pet friendly policies, including best-in-industry parental leave
Wellness, Technology and Professional Development subsidy
Community service flex time